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Site Traffic – unique visitors vs. page views

Your Website Traffic – Unique Visitors vs. Page ViewsWeb statistics can be as confusing at first, as they are informative. As a business owner, when it comes to advertising, it’s important to know website stats. Here’s some basic information to differentiate unique visitors and visitors, page views and hits. Advertisers and Advertising Advertising is an [...]

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Button and Banner standards

This information is for anyone who uses and/or makes buttons and banners for advertising in particular. *It is important, considerate, to take into account the standard sizes when offering advertising space, or button-making services.* Here is a site that gives the standard sizes in advertising images (not listed, but VERY standard is the 120×60) http://www.bannercreator.nu/banner-size.html [...]

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.gif or .jpg What’s the difference?

Hey… been looking at sites today. I bet you know that .gif or .jpg formating is what we use for images on the web.. but do you know why you use each one? Very simply.. .jpg is used for pictures (or scanned drawings), .gif is used for wording (fonts, straight lines) – notice, if you [...]

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With or Without www?

Did you know that search engines view these as two different sites? http://www.mysite.com http://mysite.com You may eventually even be penalized for “duplicate content”. – Make sure all the links within your site are done one way OR the other. – When you submit your site for a link exchange, make sure you use the same [...]

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